Start With the Answer
Bob Seelert
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Bob Seelert is one of the most senior executives to emerge into the troubled business landscape in 2009. His new book, “Start with the Answer,” is a back-to-basics primer for aspiring leaders – in business, in government, in education.
With two Harvard degrees and a 40-year career as a “Captain of Industry,” Bob Seelert has amassed a reputation as a turnaround expert, reviving the fortunes of businesses and brands in the U.S.A. and internationally.
For the past 12 years, Seelert has been the Chairman of Saatchi & Saatchi, one of the world’s leading creative ideas companies.
Prior Bob spent 23 years with General Foods Corporation holding 17 different roles and positions across the organization. Initially in sales and marketing and then general management; eventually becoming President and CEO of Worldwide Coffee and International Foods.
